Forests are the primary source of raw materials for UPM. Applying the principles of sustainable forest management is therefore a critical priority for our company. We promote good forest management practices and ensure that we have full control over the origin of our wood.
Recovered paper is an important raw material in paper making. Fresh fibre is nevertheless essential to the paper cycle, as wood fibre can only be recycled a finite number of times before it becomes too short and weak for paper making.